Given yesterday’s posting referenced Joy Division Oven Gloves, this seems quite apt.
I was out socializing with Aldo the other week when he showed me the bottle of the brew that he was drinking. It was called Hipsway.
‘As in the band?’, I asked him.
‘As in the band JC’, he replied.
And he wasn’t joking.
Williams Bros Brewing Company is a Scottish family owned microbrewery, based in Alloa, which is some 35 minutes north of Glasgow. They’ve been on the go since 1988 and currently churn out around 30 different brews which they bottle or put in kegs and distribute across Scotland and beyond. Aldo is a big fan of their stuff…
The company website says this:-
A great Glasgow band and a great name for a beer. We coax the amazing aromas out of some New Zealand and Slovenian hops, blend with an eclectic mix of light malts and cold condition on an infusion of cone hops mixed with freshly pressed strawberries. It has an ABV of 5.0% and under the tasting notes it claims
Taste: Malty, Strawberry, Zesty, Fruity
Colour: Gold, Slight Haze
Smell: Strawberry, Citrus Fruits, Peach, Pine
I can’t vouch for the sales pitch as I’m strictly a vodka man myself.
The company also have a bottle called The Honey Thief which, as all connoisseurs of 80s pop music will, tell you, was the one hit single that Hipsway enjoyed, reaching #17 in the spring of 1986.
Here’s the company blurb on that particular brew:-
A warm Golden Ale brewed with a blend of choice malts and hops to which we add a prepared infusion of honey and whole cone hops. The delicate sweet honey notes balance beautifully with the lemon and gooseberry aromas of our Cascade and Nelson Sauvin hops. It has an ABV of 5.2% and under the tasting notes it claims
Taste: Slightly Sweet Honey, Lemon, Citrus Fruits
Smell: Sweet, Straw, Citrus, Gooseberry
The really bizarre thing is that back in the early 90s a Hipsway song was used to advertise a particularly vile and cheap brand of Scottish lager whose name was also emblazoned across the jerseys of one of our most prominent football teams:-
I’m guessing the band members are a bit prouder of the newer association with bevvy.
mp3 : Hipsway – The Honeythief
mp3 : Hipsway – Tinder